Using Cross-selling in E-commerce

E-commerce platforms employ cross-selling techniques by showing related products on product pages, in the shopping cart, or during the checkout process.

Benefits of Cross-selling for E-commerce

  • Increased Sales: Boosting the average order value by promoting additional purchases.
  • Improved Customer Satisfaction: Offering relevant suggestions that add value to the customer.
  • Enhanced User Experience: Providing a more comprehensive shopping experience.

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