Glossary

Generative AI

Implementing Generative AI in E-commerce

Generative AI can be used to create personalised product recommendations, generate creative marketing content, or even design new products based on existing data.

Benefits of Generative AI for E-commerce

  • Enhanced Personalisation: Creates tailored experiences for customers.
  • Increased Innovation: Aids in developing new products or marketing strategies.
  • Improved Efficiency: Automates certain creative processes, saving time and resources.

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